Consumer Trends to Pay Attention to in 2021.
September 1, 2021
1. Financial habits The 2019 shopper evolved and became a more financially aware shopper. With the pandemic, according to the Kantar COVID-19 Barometer study, 53%
Why ISA
MARKETING & ADVERTISING TRAINING PROGRAMS
Who We Are
International School of Advertising (ISA Africa) is a leading training institution in East Africa offering Marketing and Advertising programs that help aspiring and current marketing professionals sharpen their skills and attract huge career and business opportunities.
For Those Starting Out
Are you just out of college or an early stage employee? We have programs that will give you a strong foundation as you enter this profession.
We recommend CIM Certificate, awarded by the Chartered Institute of Marketing UK if you wish to get into industry.
If you want to get into any marketing services agency we recommend Integrated Brand Communications (IBC), run in partnership with the Association of Practitioners in Advertising and endorsed by the International Association of Advertising (IAA).
For Those PROGRESSING
As an experienced professional, tap into our one or two day bespoke master classes with globally recognized experts and organizations to give you that edge in an ever evolving industry. Or if you wish to get a recognized qualifications, try our CIM Diploma courses awarded by the Chartered Institute of Marketing UK. We tailor-make programs for sectors, organisations, government institutions and development institutions based on marco trends as well as micro trends specific to your sector.
We promise to demonstrate to you powerful impact of marketing and brand communications to the growth of your of your organization.
FOR CORPORATES/BODIES
We tailor-make programs for sectors, organisations, government institutions and development institutions based on marco trends as well as micro trends specific to your sector. We promise to demonstrate to you powerful impact of marketing and brand communications to the growth of your of your organisation.
FOR SMall & medium ENTERPRISES
Through our links with SME bodies, we provide content and consultancy, specifically tailored to the SME sector that will direct you in a simple and granular way. We will teach and guide you on how to access markets and get paying customers with the power of marketing and brand communications.
ONLINE TRAINING PROGRAMS
Recent Blogs
Importance of IBC (Integrated Brand Communication)offered at ISA?
January 12, 2021
You might be wondering what IBC or Integrated Business Communication offered by ISA (International School of Advertising-Africa) is all about. The industry developed the IBC
Are CIM (Chartered Institute of Marketing) Qualifications Worth It in Kenya?
January 12, 2021
One of the frequently asked questions by potential students looking to enhance their marketing credentials while applying for our courses is about the value of
Our Promise
We promise to enable you to BECOME the best you can be in what you do.
Our approach is embedded in the philosophy of “Pay it Forward”
We link the young with the old, the novices with the seasoned, the seeking with those who have treaded the path, made their mistakes, learnt and grown,
We work with individuals, organisations and bodies in providing foundational grounding of the profession as well as new and emerging practises that are continually changing and shaping the way we work.
That is us. We are fully aligned to the market and the industry through our great partnerships like- minded experts, organisations and bodies who are authorities in the marketing and brand communications space.
What people are saying
“I have developed my skillset in 6 months. The whole process has been quite breathtaking. With the vast options of career paths after ISA, I would definitely recommend anyone. There is a holistic approach from personal skills development and account management to technical skills. P.S, Jane was
just the best. I was immediately taken in as an intern at RedHouse advertising under client service and currently in the process of getting absorbed in the
company.”
“I started ISA with a passion for digital marketing. During my class at ISA, I was introduced to amazing ideas and platforms that could help me measure performance of digital marketing campaigns and compare its impact against traditional advertising channels. Since then I have managed to grow career
wise and I now manage the Marketing and Communication function at Oxford University Press East Africa. And I am happy to say that just last week we
launched a Facebook page for the East African branch and my team is now able to benefit from the knowledge I acquired from ISA.”
After ISA, I was able to bloom as a marketer and really identify my strengths so as to accentuate on them and also to go for jobs that are fulfilling. I Moved from sales and marketing executive to head of sales and marketing department in one of the biggest Hotels in Kenya.
“Having real practical knowledge from ISA helped to easily adapt to the new environment, work mates are also very good mentors. In relation to work 3 words “”Baptism by fire”” Currently placed in Redhouse, Account Executive.”
ISA taught me a lot if not everything about marketing 360 that has led me to an advertising industry. Today I am happy to be at Media Edge Interactive working as an account executive. Through ISA today I am proud to call myself a marketing and communication consultant.
My journey begun with finding my niche in the communication realm. Found my passion in advertising and ISA nurtured that zeal. I am now an Account Executive and Redhouse Group. Handling matters branding, advertising and digital; experience is worthwhile. The future is looking up.
“Overall I thoroughly enjoyed the course and especially since it was conducted by industry experts.”
When I was at ISA I was an Intern at Villa Rosa Kempinski. I got a job immediately after my training in the hotel’s Front Office Department. I am now the Marketing Coordinator for both Villa Rosa Kempinski Nairobi and Olare Mara Kempinski Masai Mara.
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Our PARTNERS
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Questions?
Location
2nd Floor, Woodlands Office Park Woodlands Road – Off Lenana Road PO Box 274 – 00600, Nairobi