Short Courses - ISA Africa

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KARF MEDIA ESSENTIALS

Ksh85,500

0 Lessons

ABOUT KARF MEDIA ESSENTIALS PROGRAM The Science of Media Make Informed Decisions on your Media Investment for Optimal Returns Introduction John Wanamaker (1838-1922), considered one of the most successful markers once said ‘Half the money I spend on advertising is wasted; the trouble is I don't know which half”. This was a valid statement, back […]

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(2 votes, average: 4.50 out of 5)

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CIM Level 6 Diploma in Professional Digital Marketing

Ksh0

Marketing

0 Lessons

The CIM Level 6 Digital Diploma in Professional Marketing is a new qualification designed to offer progression from a number of digitally focused Level 4 qualifications available within the sector and also links with the existing Level 6 Diploma in Professional Marketing.

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(1 votes, average: 5.00 out of 5)

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Advertising Strategic Account Management

Ksh55,100

Advertising, Short Courses

0 Lessons

In large multinational agencies, the Account Management and Planning roles are often separate. However, this is not the case in most local agencies, where both roles are played by the same people.

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(2 votes, average: 2.50 out of 5)

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Account Management and Life Skills

Ksh55,100

Account Management, Short Courses

1 Lessons

An account handler acts as the main contact in an agency for a client, on a day-to-day basis, helping to ensure that the client’s overall needs are met. They represent various agencies including Advertising, Public Relations, BTL, Digital, Research, Media Agencies and so on. This also includes sales people or account managers who are charged with managing corporate accounts on a regular and long-term basis.

26 : 00

(4 votes, average: 3.75 out of 5)

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Marketing and Brand Planning

Ksh55,100

Marketing, Short Courses

1 Lessons

Brand Managers are concerned with creating a lasting impression among consumers and improving product sales and market share.

56 : 00

(5 votes, average: 4.00 out of 5)

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Integrated Media Management

Ksh55,100

Advertising, Short Courses

0 Lessons

Media planners identify which media platforms would best advertise a client's brand or product. They work within advertising agencies or media planning and buying agencies.

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Digital Essentials

Ksh55,100

Digital Marketing, Marketing, Short Courses

1 Lessons

DM strategist develops digital marketing plans, designs campaigns, identifies digital tools to be used for specific digital marketing campaigns and monitors progress of such digital campaigns.

18 : 00

(6 votes, average: 4.17 out of 5)

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APReCoM Fast Track Program

Ksh55,100

Advertising, Public Relations, Short Courses

0 Lessons

Advertising account executives or managers are entry to mid-level account management people who work within advertising or multi-service agencies,

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(4 votes, average: 4.75 out of 5)

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