Advance your career in marketing and Advertising
Integrated brand communications (IBC), is a program that provides a strong foundation to those wishing to progress or start a career in marketing communications.
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Entry to mid-level practitioners in marketing communications roles including client account management, digital marketing, media management, and brand management.
It is also great for creatives who want a broader understanding of marketing communications, especially if you have started or want to start an agency.Budding entrepreneurs who want to run a marketing services agency.
Consisting of 5 key units the program enables one to gain a full understanding of 360 brand communications. The units include:
why you?
Position your brand for a sustained competitive edge
why you
Generate messaging that will draw customers to you
WHY YOU?
Don’t guess, find and connect with your audience with efficiency
Why you?
Acquire competence in developing fruitful relationships
Choose what works best for you between
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