Advance your career in marketing and Advertising
Integrated brand communications (IBC), is a program that provides a strong foundation to those wishing to progress or start a career in marketing communications.
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Entry to mid-level practitioners in marketing communications roles including client account management, digital marketing, media management, and brand management.
It is also great for creatives who want a broader understanding of marketing communications, especially if you have started or want to start an agency.Budding entrepreneurs who want to run a marketing services agency.
Consisting of 5 key units the program enables one to gain a full understanding of 360 brand communications. The units include:
Position your brand for a sustained competitive edge
Generate messaging that will draw customers to you
How can digital technologies drive your growth
Don’t guess, find and connect with your audience with efficiency
Acquire competence in developing fruitful relationships
Choose what works best for you between
Reinvent yourself today!