Integrated Brand Communications (IBC)

Foundation Modules

Strategic Marketing, Planning and Communications
Integrated Marketing Communications
Strategic Brand Positioning
Research (Communications, Marketing, Media, Consumer)
Marketing in a Digital World
Adobe Photoshop, Illustrator & In Design
Account Management
Personal Skills Development
Finance in Marketing Communication Agencies

Electives

Brand Management and Innovation
Strategic Account Planning
Media Management
Traffic and Production

Projects

Internship