Master Class Courses

Below are upcoming Master Class Trainings for the year 2019. Feel free to make an inquiry for more details:

Insights on Insights Which Make a Difference

Majority of the most creative and effective award winning campaigns are based on game-changing insights. This workshop suggests a unique way of defining an insight (hint: it is not a single revelation).  The Mindscapes insight tools were created by a deconstruction analysis of award winning campaigns while revealing specific insight mechanisms they share. Each tool presented is implemented by participants on real agency/ client tasks.


Innovation & Creativity for Building Strong Brands

This program examines and studies many of the most recent, effective & creative award winning campaigns and identify the recurring thinking patterns behind these campaign ideas. Based on these patterns, it then offers structured thinking tools for developing original ideas and projects.  These tools are then implemented by the participants on marketing challenges and tasks.


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